Zift Solutions supports three types of Digital Advertising.
- Paid Search ads are through Google AdWords on the search network. These ads will normally appear after typing in a search query. You only pay for the ads when they are clicked.
- LinkedIn Ads - These are sponsored ads placed on your website. LinkedIn will recommend your content on top publisher sites. You will pay for the ads to be shown to more users than your organic reach. Partners can specify what kind of demographic to target. Learn more.
- Retargeting Ads - Retargeting ads will display to the end user based on their visits to the partner's websites. These display ads will be on different pages that have relevant content or other pages that allow ads to display.